Lectures in E-Commerce


ISBN 9783211836231
Taschenbuch/Paperback
CHF 60.20
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InhaltsangabeE-Commerce and the E-Economy.- Measurement, Policy and Research Issues of a New Phenomena.- Impacts of E-Commerce on Industry Structures.- Strategies for the Financial Services Industry in the Internet Age.- A Framework for Performance and Value Assessment of E-Business Systems in Corporate Travel Distribution.- Defining Internet Readiness for the Tourism Industry: Concepts and Case Study.- New Ways of Pricing and Deal Making.- Aggregation and Disaggregation of Information Goods: Implications for Bundling, Site Licensing, and Micropayment Systems.- Auctions - the Big Winner Among Trading Mechanisms for the Internet Economy.- Enabling Technologies.- Security in E-Commerce.- XML@Work: The Case of a Next-Generation EDI Solution.- Education for the New Economy.- E-Commerce/E-Business Education: Pedagogy or New Product Development?.
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